Job Description

Fintop Consulting has teamed up with a fast-scaling digital entertainment company in the US sweepstakes gaming space to help build out their Cyprus team.

Our client is on the hunt for an SEO Manager to take full ownership of organic search — driving traffic, visibility, and conversions in a fiercely competitive US market. Expect a hands-on role, working shoulder-to-shoulder with content, dev, and product teams to make SEO part of the DNA.

Your Focus:

• Shape and run a full-funnel SEO strategy spanning technical, on-page, and off-page work
• Own the SEO roadmap, turning it into clear deliverables for writers, devs, and link builders
• Dig into keyword research and competitor analysis, mapping terms to landing pages, reviews, and blog content
• Handle technical audits — crawlability, indexing, page speed, Core Web Vitals, canonicals, hreflang — alongside developers
• Keep a close eye on GSC, GA4, Ahrefs/SEMrush, and Screaming Frog to catch drops and surface opportunities
• Track algorithm shifts and adjust course, particularly for YMYL/iGaming-sensitive content
• Set the standard for titles, metas, headers, schema, and internal linking, briefing content teams accordingly
• Drive link-building through outreach, digital PR, and partnerships
• Sync with the ASO Manager and Content Writer to keep web and app strategies aligned
• Turn performance data into clear, actionable reporting for stakeholders

What You'll Bring:

• 4+ years of hands-on SEO work, including 2+ years in iGaming, sweepstakes, affiliate, or similarly cutthroat verticals
• A track record of growing organic traffic and rankings specifically in the US market
• Expert command of Ahrefs or SEMrush, Google Search Console, GA4, and Screaming Frog
• Deep technical SEO know-how — JS rendering, crawl budget, structured data, Core Web Vitals
• A history of partnering with content teams to produce copy that ranks and converts
• Strong grasp of link-building tactics and outreach at scale
• Fluent English, spoken and written
• A self-starter mindset — independent, but collaborative with a remote manager
• An analytical, data-first approach to every decision

Bonus points: sweepstakes/social casino SEO background · Google Discover & news-based content experience · working knowledge of HTML/CSS/JS · experience leading freelancers or a small SEO team