Job Description

Role Overview:

We are seeking an experienced and results-oriented Senior Sales Manager with a proven track record in digital client acquisition and retention within the FX or online trading industry. The ideal candidate thrives in a fast-paced, data-driven environment and has experience managing high-performing teams in a call centre or telesales setup.

This role will play a crucial part in building out our acquisition and retention strategy — driving new client sign-ups, improving first-time deposit conversions, and extending lifetime client value.

Key Responsibilities:

Client Acquisition

• Lead and manage the digital inbound sales process.
• Oversee sales team handling leads from paid campaigns, organic channels, and IB referrals.
• Ensure high-quality conversion of leads to funded accounts through persuasive engagement and product knowledge.
• Collaborate with marketing to optimize lead generation strategies.

Client Retention

• Develop structured retention and reactivation workflows for dormant or low-activity accounts.
• Design and execute loyalty programs, trading incentives, and engagement campaigns.
• Maintain regular communication with top-tier clients and act as escalation point for high-value accounts.

Team Leadership

• Recruit, coach, and performance-manage a multilingual sales team.
• Define KPIs and ensure consistent achievement of sales and retention targets.
• Drive sales scripts, training materials, and pitch decks that align with the brand.

Strategic & Cross-functional Work

• Collaborate closely with marketing, operations, compliance, and product teams.
• Provide regular reporting on acquisition/retention funnel performance, feedback, and market trends.
• Support CRM and workflow automation optimizations to improve efficiency.

Requirements:

• 5+ years of sales experience in the FX, CFD, or fintech industry, with at least 2 years in a sales leadership or management role.
• Experience working in a call centre or digital sales setup with large volumes of daily leads.
• Deep understanding of MT4/5 platforms, CRM systems, and online client onboarding processes.
• Strong knowledge of trading products, regulatory environments, and client lifecycle management.
• Excellent verbal and written communication skills in English and Arabic (additional languages a plus).
• Proven ability to drive KPIs such as FTDs, LTV, attrition etc
• Strategic mindset with hands-on ability to lead by example.

Preferred Qualities:

• Entrepreneurial mindset and a self-starter attitude.
• Data-driven with strong analytical thinking.
• Experience managing cross-border teams or regional projects.
• Comfortable in a high-growth, agile working environment.