PPC Specialist

Job Description

Employment Type: Full-time, On-site (Hybrid after probation)

About the company:
The company is a dynamic and results-driven organization operating in the digital performance marketing sector. With a strong focus on data, growth, and innovation, the company delivers high-impact campaigns across various digital platforms. They offer a collaborative and high-paced work environment, encouraging ownership, accountability, and excellence in performance.

They are looking for a PPC Specialist. The position would be ideal for a detail-oriented and data-driven marketing professional experienced in paid media, preferably within performance-heavy industries.

Roles & Responsibilities:

  • Planning and managing advertising campaigns across various networks such as Google Ads, Meta, Telegram, and other relevant platforms
  • Regularly tracking and refining campaign performance to increase the volume of high-quality traffic and First-Time Depositors
  • Interpreting campaign data to prepare insightful reports that inform marketing strategies
  • Coordinating with creative teams to request and brief necessary campaign assets
  • Monitoring and adjusting budgets, targeting strategies, bid values, and A/B test results
  • Adhering to advertising policies and ensuring compliance across platforms
  • Identifying scalable campaign opportunities while maintaining cost-effectiveness

Expectations & Requirements:

  • Should possess experience of at least 3 years in PPC or paid digital marketing within industries such as Forex, Crypto, Stocks, or Online Gaming
  • Quite an acquaintance of building and optimizing campaigns for acquisition-focused metrics like FTD rate, CTR, CPA, and ROAS
  • Must be skilled in managing end-to-end campaigns across multiple platforms without constant supervision
  • Ensure that you deliver measurable outcomes through data-backed decisions and campaign optimizations
  • Ensuring quality projects are delivered within defined timelines while working in a fast-paced environment
  • You are also expected to have strong attention to detail, an analytical mindset, and the ability to communicate effectively across teams

Additional Information:

  • Full-time, on-site role based in Limassol
  • Immediate start preferred
  • Google Ads or other industry certifications are considered an advantage
  • Fluency in English is required; additional languages are a plus

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